News & Analysis

Premium Lumia Smartphones With Windows 10 Coming Soon: Microsoft

Microsoft, after announcing restructuring plans for the phone business, has now confirmed that the company will announce “premium Lumias designed for Windows 10” soon. Additionally, the Redmond giant has confirmed that it will be announcing several devices at this year’s IFA.

Microsoft’s Terry Myerson, Executive Vice President of the Windows and Devices Group, while speaking at the company’s Worldwide Partner Conference on Monday said, “Last week we announced a focusing on our Lumia lineup, but let me be clear: soon you will see premium new Lumias designed for Windows 10.” Myerson however did not mention any possibility of Windows 10 powered smartphones launching at the IFA.

Preliminary leaks have suggested that Microsoft is working on two high-end Lumia handsets codenamed ‘Cityman’ and ‘Talkman’, both the smartphones are said to be targeted at the premium segment.

In a separate announcement, Microsoft revealed (via Windows Central) that Nick Parker, Corporate Vice President, OEM Division, Microsoft, will deliver a keynote on September 4 at IFA 2015. The keynote titled “Windows 10 Lights up New Devices,” will see launch of new Windows 10 devices including tablets, 2-in-1s, premium notebooks, gaming devices and all-in-ones.

Talking about Microsoft’s keynote, Jens Heithecker, IFA Executive Director said, “It’s about the software and the experiences it enables on devices! Windows 10 is coming – with new capabilities and experiences for consumers and businesses. We are excited to see Microsoft take the keynote stage at IFA to give us a glimpse at how its partners plan to incorporate that future into the devices we rely on for work, home and play.”

Considering that the release did not mention phone launch, Microsoft is indicating it will announce the “premium Lumias” at a different event.

Last week, Microsoft announced that it will launch one or maximum two models each year in three different categories catering to affordable segment, business customers, and premium end or the flagship segment.

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Himanshu Mishra

Content-Writer at PaidFreeDroid. Himanshu is a tech enthusiast. He likes to explore the day to day technology, mainly smartphone and software. He also has a keen interest in Cricket and Football.

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