In the aftermath of the Coronavirus pandemic, Zomato has recently started grocery delivery and is now preparing to supply alcohol (liquor). According to a paper (not published) submitted to the ISWAI from Reuters, the move is to remove the mass crowd at liquor shops.
On 25 March, the non-initiated liquor shops and other non-essential shops were closed down as India entered a nationwide lockdown. In some districts, liquor shop re-opening took place this week as nationwide districts are divided into three different zones. People were eventually queuing outside shops for buying alcohol in mass and this has led to break social distancing rules.
To keep this under the track, Mumbai revoked the permits to sell alcohol a few days ago, while the Delhi Government began to collect an enormous 70% “corona fee” plus retail prices.
Alcohol deliveries are not legal in India, and Zomato wants to change this specifically. In context to this, Mohit Gupta, CEO, Zomato said “We believe that a technology-enabled home delivery based solution can promote responsible consumption of alcohol”.
The company plans to provide service in the “less affected by coronavirus” zones. The paper was released to ISWAI in mid-April, according to Reuters.
ISWAI Chairman Amrit Kiran has given a positive reply to the proposal, saying “It is imperative they (states) reduce the load on the retail counter … by encouraging home delivery.”
It should also be noted that this is not the first time a delivery service company has taken up a concept of delivering liquor. In reality, Dunzo, a local delivery service, had previously an alcohol delivery service but it was closed due to legal issues.
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