News & Analysis

Expect to see more Ads on your Instagram

In March this year, Instagram rolled out new carousel ads. According to a blog on Instagram, the idea of the ads was “to match the multi-page ad campaigns found in print magazines. An automobile company, for example, could highlight different features of a new car and include a link to a website with more product information.”


In a report in Bloomberg, Facebook VP, Global Marketing Solutions, Carolyn Everson said, “The notion is to open up the entire suite of Facebook targeting on Instagram over the next few months.”

She added, “buying ads on Instagram will become easier. Today, it’s not like you can just check a box if you’re buying things on Facebook and it will also work on Instagram. But we’re working toward that.”

In early 2012, Facebook paid $1 billion to acquire Instagram. Later that year, Facebook confirmed that it would monetise Instagram.

Everson had said in 2012, “Well, Instagram continues to grow incredibly fast and we’re still a very small team when you think about the amount of people they are reaching. There are many brands that use Instagram right now to try to get a feel for how to engage with their followers. We will definitely be figuring out a monetisation strategy. When that will happen, I can’t comment, but it’s going to happen.”

The infographic posted here provides the basic information on how business can achieve great success through Instagram marketing tactics. It clearly defines on how Instagram is great for business where it helps in achieving the goals like increasing the traffic to the website, increasing the product sales, and increasing the brand awareness.

Unlike other social media tactics, Instagram reaches the potential audience in a short period of time. So, it helps in saving a lot of your time as well as efforts. Each day more than 75,000,000 photos are shared and each of them get millions of likes. This is clear proof on how much beneficial and awesome Instagram is as a marketing tool.

In addition, there are various online marketing service providers who sell Instagram likes and followers. By purchasing from such service providers, you can increase the number of likes for each of the pictures that you post and get genuine followers, which can make your Instagram profile famous and one of the best.

Instagram for Business

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Himanshu Mishra

Content-Writer at PaidFreeDroid. Himanshu is a tech enthusiast. He likes to explore the day to day technology, mainly smartphone and software. He also has a keen interest in Cricket and Football.

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